Christian Banach, Author at Christian Banach

Growing up, I often felt like an outsider

by Christian Banach | Jan 11, 2021 | Motivation

Growing up, I often felt like an outsider. I often felt unnoticed in social settings. But in the classroom and on the sports field, it was different. I was smart and a great athlete. My brains and athleticism got me noticed and attracted friends. But outside of these...

New Business Leads

by Christian Banach | Jan 10, 2021 | Outbound Sales

CMO’S ON THE MOVE CMO changes are the #1 indicator of new business opportunities. Does your agency have a system to target and land these opportunities predictably? Week of January 11, 2021 Toyota Lisa Materazzo Group VP, Toyota Marketing CVS Health Michelle...

Get Your Agency Off the Revenue Rollercoaster

by Christian Banach | Jan 3, 2021 | Uncategorized

Get Your Agency Off the Revenue Rollercoaster Feast and famine. It’s how far too many agencies describe new business. Ups and downs on the revenue rollercoaster aren’t just stressful for agency principals and leaders—they put the entire business at risk....

Over the holidays, I’ll be taking quality time off

by Christian Banach | Dec 21, 2020 | Motivation

Over the holidays, I’ll be taking “quality” time off. What do I mean by quality? I mean that I will be using my vacation time to rejuvenate with intention. In the past, I bought into the notion that time off meant tossing out the to-do lists and schedules. So,...

At 18, I founded a live events company

by Christian Banach | Dec 14, 2020 | Motivation

At 18, I founded a live events company. With dreams of producing worldwide energizing experiences, I named it Global Adrenaline. With no experience, why was I capable of building a global company? Jim Collins in “Built to Last” talks of exceptional...