Prospecting Training
Improve Your New Business Team’s Prospecting
The agency landscape is changing. Clients are slashing budgets, bringing more work in-house, and relying more on project-based engagements.
All the while, prospecting is changing. Professionals receive 115 emails daily, LinkedIn is becoming saturated, and companies are cutting office desk phones and voicemail.
It’s harder than ever for business development and sales reps to connect with prospects, and they can no longer rely on their old ways of generating new opportunities.
What if your new business team…
- $Had a predictable pipeline?
- $Was more effective and efficient?
- $Won more significant deals?
Prospecting Training
Connect with busy senior decision-makers at enterprise companies more often with Prospecting Training.
- ZGet More Replies by Writing Engaging Cold Emails
- ZHave Decision-Makers Thank You for Pitching Them
- Z Get Dream Clients Using the Power of Words
- ZBuild Relationships with Ideal Prospects on LinkedIn
- ZSet Meetings Predictably with the Golden Rule of Cold Calling
Meet your teacher mentor friend
Hi, I’m Christian. Over the last 20 years, I’ve been an agency owner, sales team leader, and new business director.
I started a concert promotion and experiential marketing agency in high school and would grow it to over $10MM in sales.
My passion is reinvigorating agency leaders and empowering them with greater confidence in their future.
My consulting, training, and outsourced services have led to millions of dollars of opportunities with:
How Prospecting Training Works:
I will lead a series of (10) 1 to 2-hour training sessions over 3-6 months to teach your business development team the most effective strategies and tactics to connect with busy decision-makers at enterprise companies in today’s environment.
Training Sessions
Training 1: Sales Tech Stack Workshop
Training 2: Outbound Campaign Design Workshop
Training 3: Messaging Workshops
Training 4: Cold Email Training
Training 5: Cold Call Training
Training 6: Voicemail Training
Training 7: LinkedIn Outreach Training
Training 8: Objection Handling Training
Training 9: List Development Workshop
Training 10: Metrics and Analytics Training
Deliverables
- Sales/Marketing Audit & Recommendation
- Outreach Cadence Framework
- Outbound Campaign Sprint Calendar
- Sales Message Briefs
- Email Templates
- Cold Call Scripts
- Voicemail Scripts
- LinkedIn Templates
- Objection Handling Templates and Scripts
- List Development Step-by-Step Guides
- Funnel and Campaign Analytics Worksheets
- Strategic Review Summary & Recommendations
Included Bonuses
- Lifetime access to The Banach Agency Growth Strategy Online Course
- Downloadable checklists, worksheets, and PDF guides
- Proven templates and scripts
Requirements
Completion of RFI, submission of agency sales and marketing collateral, and participation from new business team members responsible for prospecting in video conference trainings and homework.
FAQ
What types and sizes of agencies are this training for?
Prospect Training is for business development team members responsible for prospecting at small independent agencies to large global network agencies across all marketing disciplines, including but not limited to creative, digital, public relations, market research, experiential, branding, shopper marketing, mar-tech, and social media, among others.
How much time commitment should I plan for each training?
Each training is approximately 1 hour long and has 2-4 hours of homework.
