THE BANACH AGENCY GROWTH STRATEGY™
Learn to Predictably Land Your Agency 6- and 7-Figure Opportunities
I often get compliments on the shape I’m in
I often get compliments on the shape I'm in. Inevitably, I then get asked, "what's your secret?" Growing up, I was always tall and skinny. As a result, I paid little attention to what I ate. Pizza. Cheeseburgers. Pasta. It didn't matter. One day, a friend poked my...
New Business Leads
CMO'S ON THE MOVE CMO changes are the #1 indicator of new business opportunities. Does your agency have a system to target and land these opportunities predictably? Week of June 14, 2021 SAP Sameer Patel Group CMO, SAP CX / CRM Caleres Jennifer S. Olsen Chief...
I thought, “Where’d the time go?
I thought, "Where'd the time go?" I remember like it was yesterday, But last week, my daughter walked into school for the final time as a 4th grader. I remember when I was in 4th grade. I transferred schools that year. Everything was new. Teachers. Friends. Even the...
I contemplated whether to write this week
I contemplated whether to write this week.🇺🇸 Would anyone be checking email? I knew I'd be busy with BBQs. But not writing because I was socializing didn't sit well. Memorial Day is the start of summer. It's grilling. A 3-day weekend. But that's not the intention....
Surprising Agency Growth Strategy: How to Bypass RFPs and Win New Business Predictably
RFPs are unreliable for predictable agency growth. You don’t know when they will come in, from who, or for what. When RFPs do come in, they tend to drain resources and have low returns. Many agencies, however, are enslaved to this rollercoaster because they simply do...
Five years ago, I set a goal to read 25 new books a year.
Five years ago, I set a goal to read 25 new books a year.As soon as I finished one book, I started the next.I kept a record of the books.At the end of the year, I counted.Every year, I took pride in accomplishing my goal.But last year, something happened.I was a...
Growing up, I wanted to be a pro baseball player
Growing up, I wanted to be a pro baseball player. In 4th grade, I knew where I wanted to go to high school. Driscoll Catholic. The school was an annual contender for the State Championship. I convinced my parents, and that's where I went. Our team at Driscoll was...
I was contemplating whether or not to launch this firm
I was contemplating whether or not to launch this firm. It would be months before everything was set. I needed to start building awareness and trust. But there was a problem. I was employed full-time. Promoting my soon-to-launch business could be a conflict. We were 6...
It was a Tuesday
It was a Tuesday. We got the notice. My daughter's cheerleading team is going to nationals. You would think I would be excited. But I shrugged. The competition takes place midweek in Orlando. That meant I would have to take time off. I recently launched a business. I...
“Bianca’s reading fluency is behind,” my daughter’s teacher said
"Bianca's reading fluency is behind," my daughter's teacher said. It was the beginning of the pandemic. We were concerned the gap would widen. We enrolled Bianca in tutoring. She was working hard and improving. At the end of summer, Bianca retested. Not only did she...
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