Author Archives for Christian Banach
About Christian Banach
Christian Banach is a business development expert who helps agencies and consultancies land 6- and 7-figure opportunities predictably. With 20+ years of experience—including growing his firm and working with brands like Disney, Toyota, Kohl’s, and Constellation Brands—Christian now empowers clients to attract and close more deals through proven strategies and Relationship-Making™.
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March 25, 2023 5:08 pm
Published by Christian Banach
The business landscape has dramatically transformed in recent years as the digital revolution has radically altered how we communicate, market,... View Article
March 8, 2023 11:27 pm
Published by Christian Banach
Many agencies and martech companies still believe that their work and awards are enough to drive predictable growth. Many firms... View Article
March 8, 2023 9:30 pm
Published by Christian Banach
Gone are the days when agencies and martech companies had a finite number of B2B marketing channels to reach prospects,... View Article
February 22, 2023 4:40 pm
Published by Christian Banach
Credit: https://www.linkedin.com/in/lisaarthur/ Sensedia, a Brazilian API platform management firm, recently tapped Lisa Arthur to lead as CMO. Clients like Starbucks... View Article
August 23, 2022 6:11 pm
Published by Christian Banach
It’s a classic dilemma: agencies and martech companies win a client in a vertical market (like automotive) and develop expertise... View Article
August 23, 2022 2:24 am
Published by Christian Banach
Agencies and martech companies often boast that word-of-mouth and referrals are their primary source of growth and new business. While... View Article
July 10, 2022 6:23 pm
Published by Christian Banach
Chicago, Illinois, USA (July 11, 2022) – With non-profits understaffed and struggling to generate revenue, gain donors, and fundraise effectively,... View Article
April 14, 2022 1:35 pm
Published by Christian Banach
In the story of King Kong, a filmmaker journeys to a remote island to document the legend of a gigantic... View Article
March 2, 2022 10:15 pm
Published by Christian Banach
The advertising and marketing industry is in the midst of a talent crisis. In 2020 and 2021, the sector lost... View Article
October 26, 2021 3:11 pm
Published by Christian Banach
Whether you’re an agency leader, freelancer, or consultant, more likely than not, your calendar is swamped with client work. Like... View Article
August 17, 2021 2:12 pm
Published by Christian Banach
Whether you’ve just started your business or have been around the block a few times, there’s no denying that the... View Article
May 30, 2021 4:19 pm
Published by Christian Banach
RFPs are unreliable for predictable agency growth. You don’t know when they will come in, from who, or for what.... View Article