Author Archives for David C Baker

About David C Baker

David C. Baker is an author, speaker, and advisor to entrepreneurial creatives worldwide. He has written 6 books, advised 1,000+ firms, and keynoted conferences in 30+ countries. His work has been discussed in dozens of international publications. Recently, the NY Times referred to him as” the expert’s expert.” He co-hosts the most listened to podcast in the creative services field (2bobs). Connect on LinkedIn

Your Four Competitive Advantages

November 29, 2025 4:43 pm Published by David C Baker Leave your thoughts

This article is not about your positioning, which should be truly unique to you versus other firms in your category.... View Article

The Connection Between Your New Biz Plan…And Being Acquired

March 28, 2025 4:32 pm Published by David C Baker Leave your thoughts

Alright, I’ve probably already confused you with the title. The idea that your marketing plan is essential to your firm’s... View Article