Not long ago, I was a newcomer in agency business development.
I was eager to catch up with my peers on their career paths.
So, I read every article and book I could find on sales.
My mission was simple: absorb knowledge like a sponge.
But it was challenging to retain everything.
Until a spark of inspiration led me to start a blog.
It was a canvas.
I could paint my experiences and blend them with the theories I read about.
My early posts ranged from how to write compelling emails to crafting cold call scripts.
But something magical happened as I wrote—I learned.
Writing was like holding a mirror to my mind.
It clarified my thoughts, identified gaps, and solidified my knowledge.
Each blog post became a stepping stone toward greater understanding.
Success in my role began to bloom.
The more I wrote and explained concepts, the more results I generated.
Recognition followed.
Soon, I found myself promoted to a “player-coach” role.
Now, I was more than just responsible for my clients.
But also guiding my peers with theirs.
Teaching was the crucible that tested and tempered my understanding.
Through it, I gained not only knowledge but wisdom.
I listened to their experiences, adapted, and sometimes unlearned to relearn.
The cycle of reading, writing, and teaching forged in me a mastery of outbound sales.
More than that, it filled me with a sense of purpose and fulfillment.
I learned that mastery isn’t a destination; it’s a journey.
It’s one that led me to start this company.
Today, I continue to feed my intellectual curiosity.
I read, drawing inspiration from direct and indirect sources.
I write, sharing insights in my newsletter, LinkedIn, and company blog.
I teach, my team, our clients, and through speaking engagements.
Are you looking to master a new skill or subject?
It’s a path that may be daunting, but it’s one worth traveling.
Read to learn.
Write to understand
Teach to master.
You May Also Like/Recommended:
Is luck a skill?
I was a success. Until I wasn't.
Stay Informed
Sign up now! Every Monday, get breaking news of recent CMO appointments, motivation to start your week positively, and innovative business development insights.