100 New CMO Signals That Could Open Doors for Your Agency

Every week, dozens of senior marketers step into new roles that signal budget shifts, agency reviews, new priorities, and fresh opportunities.

These 100 recent CMO and senior marketing appointments represent some of the most important buying signals agencies can act on. In NBW Pro, members get 20–40 of these signals every week — plus analysis, context, private opportunities, and direct paths into these organizations.

Here’s how agencies typically use CMO Moves as part of their business development:

1. Prioritize outreach timing — new CMOs make big decisions in their first 90–180 days.
2. Tailor positioning — align your message to the CMO’s background and likely priorities.
3. Identify expansion windows — category changes, funding, and restructuring often follow leadership shifts.
4. Build relationship paths — introductions through shared connections or warm pathways convert better early.

What you’re seeing on this page is a basic preview of the signals we track.

NBW Pro members receive a deeper, more actionable intelligence layer each week, including:

• Full contact profiles (email + LinkedIn)
• Interpretation of each move (what it means, where the openings are)
• Funding, M&A, and growth signals tied to each brand
• Agency history: who they work with today and who’s likely vulnerable
• Private opportunities and curated introductions where relevant
• Priority scoring to focus on the highest-opportunity moves

Leadership turnover is accelerating across the marketing landscape. A spike in new CMOs often signals budget reallocation, restructuring, and pressure to show results quickly.

For agencies, that means more windows to introduce fresh capabilities, propose new solutions, and build new relationships — often before competitors are aware the opportunity exist.

Join NBW Pro as a Founding Member (early pricing ends Dec 18) >

The Latest 100 CMO & Senior Marketing Appointments

If you see a company or category you serve, this is your window to build a relationship early. A new CMO’s first 90–180 days are the highest-opportunity period for agencies.