I can’t believe it!
March 20, 2023 2:27 pm Leave your thoughtsI can’t believe it! I say it every year around this time. It’s March Madness. Each year, the basketball tournament... View Article
Author Archives for Christian Banach
About Christian Banach
Christian Banach is a business development expert who helps agencies and consultancies land 6- and 7-figure opportunities predictably. With 20+ years of experience—including growing his firm and working with brands like Disney, Toyota, Kohl’s, and Constellation Brands—Christian now empowers clients to attract and close more deals through proven strategies and Relationship-Making™.
It’s not you. It’s me.
March 13, 2023 4:09 pm Leave your thoughtsIt’s not you. It’s me. Ever dated? You’ve probably been on one side or the other of INYIM. But I’m... View Article
Why Understanding the Modern Buyer’s Journey is Critical for Predictable Agency Growth
March 8, 2023 11:27 pm Leave your thoughtsMany agencies and martech companies still believe that their work and awards are enough to drive predictable growth. Many firms... View Article
How To Choose and Optimize Your Marketing Channels to Maximize Growth
March 8, 2023 9:30 pm Leave your thoughtsGone are the days when agencies and martech companies had a finite number of B2B marketing channels to reach prospects,... View Article
Well, that was risky.
March 7, 2023 5:49 am Leave your thoughtsWell, that was risky. I was working for a digital marketing agency. And a former client from a different agency... View Article
I discovered a flaw.
February 27, 2023 9:58 am Leave your thoughtsI discovered a flaw. Several years ago, I set a lifelong goal to live healthy and happy to 100 years... View Article
API Platform CMO reveals what she wants in agency partnerships
February 22, 2023 4:40 pm Leave your thoughtsCredit: https://www.linkedin.com/in/lisaarthur/ Sensedia, a Brazilian API platform management firm, recently tapped Lisa Arthur to lead as CMO. Clients like Starbucks... View Article
Want the secret to achieving more of your goals and seeing your ideas come to life?
February 20, 2023 2:26 pm Leave your thoughtsWant the secret to achieving more of your goals and seeing your ideas come to life? Many years ago, I... View Article
A lightbulb went off
February 14, 2023 10:00 am Leave your thoughtsA lightbulb went off. Every time I get on the treadmill, I set it to 6.9. It’s an 8:42 pace... View Article
Over the last couple of months, there’s been a strange change.
February 6, 2023 7:28 am Leave your thoughtsOver the last couple of months, there’s been a strange change. My daughter Bianca and I used to spend a... View Article
Employees looking to climb the ladder often make a critical mistake.
January 30, 2023 7:56 am Leave your thoughtsEmployees looking to climb the ladder often make a critical mistake. They see leadership as a position when it’s an... View Article
Do you struggle with motivation?
January 23, 2023 2:48 pm Leave your thoughtsDo you struggle with motivation? Look no further than Michael Jordan’s secret weapon. Motivation is a powerful force. It can... View Article